Twitter Goes Mobile

Twitter will seek revenue through “branded channels iwth mobile phone marketing, so companies like Woot would pay to reach those very valuable, loyal users”. There is no reason they won’t try both, although the Guardian quotes founder Ev Williams as saying: “Rather than attach advertising to a personal communication channel...we want to make it a benefit so that there are people or entities you want to follow. We think those things have potential, so as the userbase grows we’ll flesh out which of those things work and the business model and revenue will fit in.”